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🇺🇸 American Made

10 total reviews

Bomade: BeardScent

Quick Summary
A masculine solid oil balm for beard, mustache, hair, hands, and cuticles with wood, citrus, and patchouli essential oils.
Regular price
$28.00
Regular price
Sale price
$28.00
Shipping calculated at checkout.
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    $28.00
    -10%
    -10%from$25.20/ month-10%
    Auto-reorder Frequency
    Delivery every month
    -10%
    -10%
    $25.20/ month
    -10%
    🇺🇸 Made in USA
    🌱 Natural Ingredients
    Vegan - Gluten Free
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    Description

    Bomade: BeardScent — Multipurpose Finger/Beard Balm™

    1.6 oz Tin

    Bomade: BeardScent is Jao Brand’s multipurpose beard, hair, hand, and skin balm made for men of distinction — not a pomade, but a BOMADE®: body + pomade.

    This solid oil balm is designed to help soften coarse facial hair, tame flyaway beard hairs, smooth mustaches, condition cuticles, and moisturize dry hands or rough skin. It is especially useful for beards, mustaches, dry fingertips, knuckles, elbows, and travel grooming.

    Unlike a stiff or waxy pomade, Bomade is a flexible solid oil that melts with the warmth of your fingertips. It gives beard hair a more polished, conditioned look while helping the skin underneath feel more comfortable and moisturized.

    The BeardScent blend has a grounded, masculine aroma of wood, citrus, and patchouli essential oils in a natural oil and beeswax base. Subtle but distinctive, it can also be applied lightly to pulse points as a fresh personal scent.

    Packaged in a compact 1.6 oz travel-friendly tin, this is an easy everyday essential for the dopp kit, gym bag, desk drawer, carry-on, or bathroom counter.

    Highlights

    • Multipurpose beard balm for beard, mustache, hair, hands, nails, and dry skin

    • Not a pomade — a BOMADE®, made for both body and hair

    • Helps soften coarse facial hair and tame beard flyaways

    • Conditions the look and feel of beards, mustaches, curls, and dry hair

    • Moisturizes rough hands, cuticles, knuckles, elbows, and dry patches

    • Made with shea butter, cocoa seed butter, beeswax, and natural oils

    • BeardScent aroma with wood, citrus, and patchouli essential oils

    • Flexible solid oil texture — not stiff, crunchy, or overly waxy

    • Can be applied to pulse points as a subtle natural scent

    • Compact 1.6 oz tin for travel, work, gym, and daily carry

    How to use

    Rub your fingertips over Bomade: BeardScent to warm and soften the balm.

    Emulsify between your palms, then massage into your beard, mustache, hair, or skin. Use a small amount at first — a little goes a long way.

    For beards and mustaches, work through facial hair to help soften, shape, and tame flyaways.

    For hair, smooth lightly over frizz, curls, dry ends, or unruly texture.

    For hands and cuticles, massage into dry fingertips, nails, and knuckles as needed.

    For dry skin, apply to rough areas like elbows or other dry patches.

    For scent, dab a small amount onto pulse points such as wrists or neck.

    Ingredients

    Naturally scented. No parabens, sulphates, PEG, propylene glycol, TEA, DEA, phthalates, mineral oil or silicones.

    Made in the USA with US and imported ingredients.

    Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Cera Alba (Beeswax), Cocos Nucifera (Coconut) Oil, Cannabis Sativa (Hemp) Seed Oil, Oryza Sativa (Rice Bran) Seed Oil, Copaifera Officinalis (Copaiba Balsam) Oil, Abies Siberica (Fir) Needle Oil, Pogostemon Cablin (Patchouli) Leaf Oil, Pelargonium Graveolens (Geranium) Flower Oil, Litsea Cubeba Fruit Oil, Thuja Occidentalis (Cedar) Leaf Oil, Abies Balsamea (Fir Balsam) Absolute, Juniperus Virginiana (Cedarwood) Oil, Citrus Paradisi (Grapefruit) Peel Oil, Lavandula Officinalis (Lavender) Flower Oil, Cymbopogon Martini Motia (Palmarosa) Herb Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Tocopherol, Glycine Soja (Soybean) Oil, Gardenia Tahitensis (Gardenia) Flowers, Limonene.

    For our ingredient glossary, click here.

    Shipping information

    Jao Brand

    Free Shipping on Orders $100+

    • Standard delivery: 3-5 business days.
    Return Policy

    Jao Brand

    Authorized Retailer Statement

    My American Goods® is an authorized retailer of Jao Brand. Select items are fulfilled by My American Goods® from our fulfillment center, while others ship directly from the maker. All products are authentic and sourced from Jao Brand official inventory. Learn More.

    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    Jao Brand Beard Oils & Balms Bomade: BeardScent
    • Made in USA

    • Jao Brand Free Shipping on Orders $100+

    • My American Goods® Certified Quality

    • Sustainably Made

    • Small Business Brand

    Curated by My American Goods®

    The Story behind Jao Brand

    Jao Brand has the kind of origin story My American Goods® loves: a real problem, a family collaboration, and a product that became original because it had to be. Founder Gale Mayron grew up around formulation through her father, David Mayron, a research and developmental chemist. In 1994, when Gale asked him about cleaning hands on the go, he suggested gelled alcohol — and the two began developing what would become Jao Hand Refresher, launching the brand in 1997.

    What makes Jao especially compelling is that Gale does not treat products like filler for a catalog. She describes each product as something closer to a work of art — like a song or a painting — that takes time to create. That explains why the brand feels so distinct: Goē Oil, Hand Salve, LipJao, Face Crème, Coiffette, BeardScent, and the rest of the line all carry the same mix of usefulness, texture, scent, and visual identity.

    Jao’s philosophy also aligns beautifully with MAG: make products that do more, so customers can own less. Their multipurpose, unisex apothecary approach is practical, stylish, and less wasteful — exactly the kind of everyday usefulness that makes a brand worth carrying.

    This is not generic skincare. It is American-made apothecary care with a founder, a chemist, a story, and a point of view — the kind of brand customers remember because it feels truly original.

    Shop Jao Brand

    Jao Brand FAQs

    What is Bomade: BeardScent used for?

    Bomade: BeardScent is a multipurpose beard and body balm used to soften facial hair, tame flyaways, moisturize hands, condition cuticles, smooth hair, and comfort dry skin.

    Is BeardScent only for beards?

    No. While it is especially good for beards and mustaches, it can also be used on hair, hands, cuticles, knuckles, elbows, and dry patches.

    Is this a stiff beard wax?

    No. Bomade is a solid oil balm, not a stiff wax. It gives a softer, more conditioned finish rather than a hard hold.

    What does BeardScent smell like?

    BeardScent has a masculine essential oil blend of wood, citrus, and patchouli. The scent is warm, clean, earthy, and subtle enough for everyday use.

    How much should I use?

    Start with a small amount warmed between your fingertips or palms. The balm is concentrated, so a little goes a long way. Add more only as needed.

    Can I use Bomade: BeardScent on my skin?

    Yes. It can be used to moisturize rough hands, dry cuticles, knuckles, elbows, and other dry areas. Use a small amount and massage into skin.

    Customers praised this beard balm for its pleasant, herbal scent and excellent hold without feeling greasy or tacky. Many noted it "tames fly away beard strands" and provides "light control." The product is versatile, also working on skin and hair. Some found the initial scent strong, though it mellows nicely. "A little goes a long way," making the tin long-lasting.

    • Amazing hold for longer facial hair, without it being too gummy or tacky.
    • A little goes a long way so don't be put off by the price. This little tin will last years.
    • Works well at smoothing and controlling. It's also not oily or greasy.
    Scent (positive)Hold (positive)Smell (positive)Beard (positive)Texture (positive)
    • 5 stars: 7 (70%)
    • 4 stars: 3 (30%)
    • 3 stars: 0 (0%)
    • 2 stars: 0 (0%)
    • 1 star: 0 (0%)
    J
    Justine L.

    Five Stars

    K
    KeQu
    Updated packaging, but same great product!!

    Jao Bomade is a great product. I’ve been using it for years. Wonderful beard scent. Amazing hold for longer facial hair, whether it’s a mustache or beard, without it being too gummy or tacky. When applied to any hair, it leaves a nice feel, and slight sheen. When applied to skin, this stuff is absorbed nicely. the initial scent lingers for a good while without being too strong, which is nice and takes a decent time to fade. Even my clothes have a nice scent afterwards.

    B
    Blue S.
    Smells excellent, tames beard.

    Works well for taming fly away beard strands of hair. Takes a lot of the fluff out of my which is what I was hoping for. My guess is this would fluff ones beard up also of one wanted to style that way. The smell is excellent! It doesn't make me feel greasy or like there's something in my beard. Seems to straighten my beard out when used with a blow dryer as they recommend but I rarely use one. I found beard balms work better than oil. But it seems I do well with good quality shampoo and conditioner and don't use beard products often.

    J
    Jennifer S.
    Five Stars

    Love the smell!

    M
    Mark H.
    Perfect!

    I have a full goatee and this beard balm is lightly and very pleasantly scented. It works well at smoothing and controlling my moustache and goatee hair. It's also not oily or greasy. I apply it after showering. If you're looking for light control and a pleasant scent, I highly recommend this Beard Scent.

    U
    Ultraaman
    LOVE IT!

    Every time I wear this out I get asked what I'm wearing. Guys love it. Girls love it. I love it. A little goes a long way so don't be put off by the price. This little tin will last years.

    A
    Alexie I.D.
    A scent you'd want to taste

    An irresistible scent that does NOT smell like perfume. Men seem to notice it most and asked where they could find this product.

    e
    elaine
    Wish I'd bought this sooner

    I bought this as a Valentine's gift for my boyfriend. It arrived very quickly. I was really surprised by how strong of smell it has. Although it's very pleasant (kind of reminds me of green herbal & patchouli mixture), it will permeate a whole house when you first apply it. He's really pleased with the texture and sculpting power of the pomade and I'm happy that his beard doesn't smell like pizza!

    t
    travis
    smells great

    kinda smells like a throw back to my grandpas time, which I find pretty cool. the jar is pretty small but it doesn't take much to get the job done so i think it's worth the money. this one certainly smells good.

    L
    Lisa E.
    Very Moisturizing!

    I originally ordered this for my husband's beard after seeing a rave about this product from a Facebook friend. When it arrived, my husband wasn't crazy about the scent which is a little strong at first. I decided to try it out myself on my hands. In the Wintertime I tend to get eczema on the backs of my hands. It does smell quite strongly at first, kind of citrusy but it mellowed out into a nice, manly smell. It is very moisturizing. My hands were back to being soft & healed in the morning. I decided to try it out on the ends of my hair at night while I'm sleeping and it works wonderfully as a leave in treatment. The ends of my hair are baby soft in the morning and smell very nice. I wish my husband could get past the initial smell (he's weird about scents) because this is an awesome product and I can only imagine what it would do for his beard.

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